Alexa: Alexa will no longer be able to answer your questions in Amitabh Bachchan’s voice. Even if you pay, you will not be able to use this feature of Alexa, because Amazon has decided to discontinue the celebrity voice feature. According to the information, the company will remove the feature globally in the coming days. You will not be able to use this feature in any Alexa powered device. As a result of this decision, Amitabh Bachchan, Samuel L. Jackson, Shaquille O’Neal, and Melissa McCarthy’s voices will be removed.
Amazon is removing Celebrity Vice
In a statement to The Verge, Amazon has confirmed the removal of the celebrity voice feature from the platform. In addition, a money back assurance is also given for the purchase of Celebrity Vice. “After three years, we are discontinuing celebrity voices. Customers will be able to use these voices for a limited time and can contact our customer service team for a refund,” an Amazon spokesperson told The Verge in a statement. .”
History of the Celebrity Voice Feature
In 2019, Amazon globally introduced the Celebrity Voice feature, which allows users to set their favorite celebrity’s voice as Alexa’s voice. The feature used Amazon’s neural text-to-speech model, which uses machine learning to generate the voice. Model generated celebrity voices. Voices of various celebrities such as Samuel L. Jackson, Shaquille O’Neal, Melissa McCarthy, Gordon Ramsay and Amitabh Bachchan were available under this feature.
Celebrity Vice Feature Was Paid
To use this feature, users had to pay Amazon. The starting price was $1. By paying one dollar, users were able to purchase and set Alexa’s tone to their favorite celebrity voice. Users could ask it to read news, tell jokes, answer questions and much more.
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Why removed the feature?
Although it is not yet clear why Amazon has decided to remove the celebrity voice feature. It is being speculated that users were adopting it in a limited way. The company is reportedly reworking this segment, so the removal of the celebrity voice feature could be a part of the re-work.